2012 marked the 25th anniversary of the Images Festival, the largest festival in North America for experimental motion-based art. The Office of Gilbert Li was engaged to design all of the marketing collateral, including program guide, transit advertising, signage, t-shirts, passes and trailer. Informed by the traditional film count- down, the visual identity features a distinct set of numerals we designed for use in both static print and kinetic motion applications.
Studio of Record: The Office of Gilbert Li
Creative Direction: Gilbert Li
Design and Motion Graphics: Brian Banton